How to Properly Write Business Solicitation Letters

Business letter writing is different than novel writing. While the premises is the same (writing professionally), there are rules that must be applied at a professional level when writing a solicitation email. This article will address how to avoid mistakes that may get your email trashed before you get a reply.   ALWAYS RESEARCH YOUR TARGET CLIENT. This cannot ...

How to Build Trust For Continued Sales

One thing I've found in any industry I've worked in is that building trust with customers helps with engagement and sales. What does this mean? It means that you are not pushing your work onto other people in a way that seems bossy, condescending or make them turned off when talking to you. To build trust, ...

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